VIP Greenroom

Hewlett Packard Enterprise

You might call it an Upfront for the tech industry. When thousands descend on Las Vegas each June for the Hewlett Packard Enterprise showcase technology event for business and government customers there are dozens of VIPs in AI, Hybrid Cloud and Edge computing to be catered to. In addition to running a full broadcast studio, live-streaming the event, and creating programming that showcases HPE customers, Red Thread is turned to for creation of a fully branded client hospitality area for the highest level customers, partners, and HPE executives. From design to execution, functionality to privacy, and comfort and convenience, every detail is carefully thought through and impeccably delivered. The result was a welcomed oasis where VIPs were fully immersed in the HPE brand.